Twitter expands its subscription service to news articles.


Twitter said on Tuesday that it will provide ad-free access to articles from The Washington Post, Reuters, BuzzFeed and other publications through its subscription service called Twitter Blue.

The proposal is part of Twitter’s quest to find new revenue streams. In January the company acquired Revue, a service that allows people to create newsletters, and said it would require a small percentage of the subscription cost of newsletter authors. And in May, Twitter bought Scroll, a subscription company that created ad-free reading services for publishers.

In June the company announced by Twitter Blue and a plan to charge users a small fee in exchange for additional features such as the ability to organize bookmarks and cancel tweets. Twitter said Tuesday it will ask users to pay $ 3 a month for these features, as well as ad-free access to articles.

“Continuing our commitment to strengthening and supporting publishers and a free press, a portion of Twitter Blue’s subscription fees go directly to publishers on our network,” wrote two Twitter project managers, Sarah Beikpur and Smith Gupta. Blog post… “Our goal is to help each publishing partner earn 50 percent more per person than they would have earned from showing ads to that person.”

Twitter also said it would revive features related to Nuzzel, a service offered by Scroll that alerts users to articles widely shared by people they follow on Twitter. Twitter shut down Nuzzel when it acquired Scroll, outraged by users, who said the service had helped overcome the clamor of their crowded social media channels.

The company said it will also provide subscribers with early access to new features, allowing them to test products and provide feedback. Twitter Blue is available in the US, Australia, Canada and New Zealand, Twitter reports.


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